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Web Content: How Much Should I Pay?
Best Web Hosting How much should you pay for web content? It depends on what
you can expect to get back on your
investment. Find out how a web
content writer can increase your site's revenue 20% or
more.
Dedicated Server An advanced form of web hosting where the customer generally has complete control over the server. Dedicated Servers are typically housed in data centers. Dedicated servers may be compared to shared web hosting servers; where in shared hosting you find the web hosting company administering and control the server, a dedicated server is typically controlled by the server's owner and he or she controls which websites are hosted on the server.
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When web content gets discussed on webmaster bulletin boards, the
most common question is, "how much should I pay?" That question is
both perfectly logical, and perfectly stupid:
- Logical, because the biggest expense of any website, with the possible exceptions of advertising and promotion, is the content. You only have to get web development and design once, but content needs to be added regularly for your site to be successful.
- Stupid, because the real question isn't how much you are going to pay, but how much you are going to invest. Your content, if it's done right, will make you money. In fact, it can easily make back its cost within a month. So the real question you should ask a web content provider is: how much will it make me?
Calculating Your Web Content's Value
What is Dedicated Web Hosting Dedicated web hosting can alleviate the need to share hardware or software with any other sites or web pages. Webmasters are given the autonomy to decide on applications that are installed on the server to create specific configurations for their web needs, and have the ability to provide a secure environment for their site. server environment, dedicated web hosting offers a peace of mind that a site will be delivered in a reliable and secure manner.
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Ultimately, your web content is the one part of your site that
makes you money. The code, design, and even traffic, while
important, are not what ultimately get a visitor to take action.
You have to tell or ask visitors to take action. Telling and asking
take
words.
A four part series on purchasing the best dedicated web hosting plan for your needs. 1. What is it How it works. Dedicated web hosting is basically renting a whole server solely for your use (dedicated). It is much like having your own server but the biggest difference is you do not need a large initial investment to set it up. Dedicated web hosting comes in two forms. Managed and unmanaged.
Web Site Design And Hosting
Small changes in your web content can make big differences in the
bottom line. Take a look:
Advertising/affiliate revenue
Managed Hosting What s it all about A new trend, appearing in the Web Hosting industry, is the concept of Managed Web Hosting. Web hosts have been offering dedicated servers for a while now, however, because dedicated servers can be difficult to operate technically, reporting and monitoring; managed load balancing; managed security; managed storage; and, managed databases. These extra services are referred to as managed hosting
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Let's say you have a web page that averages $25/day in revenue
from advertising and/or affiliate links.
You have a professional writer optimize the content on the page to
get more clicks. Watch what happens:
- If just 20% more visitors click on affiliate or advertising links, your revenue will increase $5/day, $150/month, and $1825/year. If your page maintains its current level of traffic for three more years, that's a $5475 increase, just for that one page.
- But it gets better: the improvements to the page will easily increase traffic by 20%, as more visitors return, more visitors refer your site to friends, and more webmasters, bloggers and others link to your site. That brings a total of $6570 more revenue from that page over three years.
- If you get the same results with 50 pages with similar traffic levels, that's an increase of $328500. Now multiply that by however many sites you or your company owns. Can you say, "early retirement"?
> Choosing a Web Hosting Plan Choosing a Web Hosting Plan Overview There are approximately 100 million Web sites on the Internet. They are "hosted" on computers (called web servers) all over the world. The web server (computer) where your Web site's information, photos, etc. reside, may be located in a home or office, but ideally, in a secure data center, and maintained by a "web host" (like WestHost). Web hosting clients simply upload their Web sites to either a shared web server (where many other clients are also hosting), or a dedicated web server (where the entire server is their own), which the web host maintains to ensure the Web site is always available, and can be accessed quickly (a fast download).
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Keep in mind, that's only the additional revenue you get from the
improved content compared with what you were getting already from
your work. No extra work needed.
Sales/leads model
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If your website is a promotional
vehicle for a
business, the results can be
even more spectacular. If a page nets you $500/day in sales or
leads, website content improvements that increase your sales or
leads by 20% will pay for themselves within a month, if not a
week.
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In reality, if your current content is really weak, the
improvement is likely to be even more spectacular. Traditionally,
overhauling bad sales writing doubles or even triples the response
rate.
Dedicated Server Web Hosting
The best part of all this is the advantage you'll gain over the
competition, with so many website owners in the dark about their
content. If you are earning 20% more than the competition on the
same advertising or promotion expense,
you will ultimately carry the day.
Making a Content Investment
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Now, back to price. What would you expect to invest to see a $6570
return?
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Writer's Market, the blue book of professional writer fees, says
web content averages $300/page, which would mean a 2000+% return on
investment.
Web Site Builder
But you can actually get away with paying only half that if you
don't need research or meetings-the biggest time-sucks when it
comes to creative projects. If you order content in bulk, you'll
likely get an even steeper discount.
Web Server Hosting
Why not see for yourself what kind of an improvement professional
writing can make on your site's revenue? Every day you wait is
another day of lost revenue-and why should you be content with
that?
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About the author
Web Hosting Company Joel Walsh is the head content writer for UpMarket Content. Mention this article and get one trial page of website content at no charge: http://upmarketcontent.com/website-content
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